Shoppers want what they want and they want to feel good about the products they buy. This includes not only what’s in your package but the packaging itself. Shoppers want packaging that reflects their values and their commitment to reducing climate change. This includes reducing packaging waste. The sad reality is that most recyclable packaging ends up in landfills. 

Canada today banned single-use packaging today (by 2021). Reducing packaging waste is at the heart of most climate initiatives. 

Shoppers vote with their dollars. Brands and retailers need to pay attention if they want to remain relevant. 

Packaging is more than just the container you put your product in. It should also amplify your brand message. It should help sell your band. Packaging can be very confusing. It requires an expert who can simplify what you need to know so you can make the best decisions for your brand and your customers.

This week’s podcast episode is focused on answering your most pressing questions about packaging: SECRETS 130 Compostable Packaging Solutions To Reduce Packaging Pollution With Carl Joachim And Dustin Steerman From ePac Flexible Packaging 

You can learn more about compostable and sustainable packaging on two additional podcasts and in these complementary free mini-courses: 

The Essential New Item Checklist – The Recipe For Success

New product innovation is the lifeblood of every brand. New products fuel sustainable growth, attracts new shoppers and increases brand awareness. Know the critical steps to get your product on more retailer’s shelves and into the hands of more shoppers.

Empowering Brands | Raising The Bar

Ever wish you just had a roadmap?  Well now you do!

Don’t miss out on all of these FREE RESOURCES (strategic downloadable guides, podcast episodes, list of questions you need to be asking and know the answers to, weekly newsletter, articles and tips of the week.  You will also receive access to quick and easy online courses that teach you how to get your brand on the shelf, expand distribution, understand what retailers REALLY want and address your most pressing challenges and questions.

All tools that you can use, AT NO CHARGE TO YOU, to save you valuable time and money and grow your sales today!

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